Construction first
Construction before hype.
"A student. An obsession."
"01 — Founder"
A student in Vienna. No fashion degree. Just an obsession.
Building the label in the open, one step at a time.
See the journey"02 — Statement"
A wardrobe that never said enough. So he is making the clothes himself.
"03 — Rules"
Construction before hype.
Small runs. No overstock.
The right partners. Not the cheapest.
"04 — Journey"
"Progress"05 / 07
Website & hosting. Next: samples.
A label of his own.
Sketches, silhouettes, first mockups.
Name, philosophy, identity.
The search for production partners who can deliver small, responsible runs — quality and fair conditions before price.
hausercouture.com goes live: the home of the label, our story, and a waitlist for the first drop. Everything else gets built in the open from here.
Prototypes get cut, fitted and corrected until every seam is right.
A small, limited run — produced once, never reprinted. Join the waitlist to be the first to know.